Had the pleasure of working with NapkinLabs for little over a year to create their platform for group innovation and ideation. It's functionality is vast and versatile, while it's interactions maintain simplicity and straight-forwardness.
Jargon: IA, Wireframes, UI, Aesthetics, Front-end, Strategy.
It's about identifying the core of what we're working on, and the interactions that will allow us to successfully fulfill our business and user needs.
Iterating and exploring the interactions with boxes and lines keeps the ideation light and nimble enough to evolve with the process and bring about great results.
Putting clothes on the wire frames. Bringing a tactile and meaningful experience to the interactions. Exploring and effectively integrating the brand's identity into the UI.
I like the who, why and how of communicating. I like tech, art and psychology. I like processes with a mix of analytical and emotional reasoning. I like all the right things - so, I design.
Living in Boulder, by way of New Jersey, I'm a big fan of snowboarding and biking, though I miss the beach.
Photo cred: Krystin Norman